The New York Times, Op-Ed / Article by Michael Cunningham / Art Direction: Aviva Michaelov



Word as Image

This project started nearly twenty years ago as an assignment in my typography class at art school. Students were encouraged to see letters beyond their dull, practical functionality.

The challenge is to visualize the meaning of a word, using only the graphic elements of the letters forming the word, without adding any outside parts. The challenge was very hard, but the reward of “cracking” a word felt great. So this became a lifelong project for me.

In 2011, I published a book called “Word as Image” containing nearly 100 words.


It Died for Us, The New York Times, Week in Review Cover / Article by Frank Bruni / Art Direction: Nicholas Blechman / Photo: Daniel Root



Xbox Kinnect, GQ Germany / Art Direction: Jana Meier

Ji Lee was born in Seoul, Korea, raised in São Paulo, Brazil, and lives in New York City. Ji works on both personal and professional projects. Ji loves bicycling, animals, miniatures, Japanese food, jazz and karaoke.

Ji Lee










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